Category Archives: News

The Art of Innovation – Guy Kawasaki

Innovation In The Business World Is An Art-form Steve Jobs is a remarkable person, everything I know about innovation, Steve taught me. – Guy Kawasaki The top 10 list for Innovation 1) To decide you want to make meaning not … Continue reading

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Rethinking Failure – Pat Hymel, MD

Insights Into Understanding Failure Dr. Hymel in his talk offers personal insights into understanding failure. We must first understand that untested assumptions and bias are part of who we are. We must learn to upgrade our world view based on … Continue reading

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Start With Why – Simon Sinek

Inspirational Leaders Work From Why “All really successful companies and leaders regardless of their size, regardless of their industry – every single one of them, thinks, acts and communications in exactly the same way, which is completely opposite to the … Continue reading

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Adrianna Huffington – Her New Book Thrive

From Collapse to Thrive Adrianna Huffington In her interview with Rachel Whetstone from Google, Adrianna discusses the moment that changed and redirected her life. April 6, 2007 when she collapsed from over work and exhaustion. That was her wake up … Continue reading

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SEO – Going Forward – Rand Fishkin

SEO Efforts Should Be Centered On Quality. Rand Fishkin, the CEO of MOZ, continues to see quality as the issue in SEO efforts – that is rated by Google, in 2014. Their company has been around for almost 7 years … Continue reading

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Are You Using Neuromarketing?

The science of the brain and how it impacts shopping is a newly formed branch called Neuromarketing. In this article we discuss how paid researchers view and use it. While still new to many consumer science has been studied for sometime but was based mainly on input from consumers themselves via point of sale surveys. However the new technology now understands that our conscious mind (the part answering the survey) is not the part making the buying decision, but the subconscious mind has powerful control over our emotions and buying habits. Continue reading

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Mind Mapping – Tips & Tricks

Bob Jenkins on Mind Mapping This is a Google Hangouts Replay of a public webinar with David Perdew from NAMS and Bob Jenkins. Bob is a genius at mind mapping and will teach you tricks you never even knew existed.  … Continue reading

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